Confident Change Management Lesson 3: Motivating Adoption
Welcome to Motivating Adoption, which is lesson 3 of the full Confident Change Management course.
In this key lesson, you’ll learn how people are motivated in ways that are obvious and ways that are counter-intuitive. Drawing from neurology, psychology, marketing, sociology, and other disciplines, this lesson weaves together numerous approaches for motivation and how you can use them to support your change initiative.
- Identify hidden factors that influence individuals
- Categorize the motivators for stakeholder groups
- Select learning approaches that support change