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Confident Change Management Lesson 3: Motivating Adoption

Confident Change Management Lesson 3: Motivating Adoption

Welcome to Motivating Adoption, which is lesson 3 of the full Confident Change Management course.

In this key lesson, you’ll learn how people are motivated in ways that are obvious and ways that are counter-intuitive. Drawing from neurology, psychology, marketing, sociology, and other disciplines, this lesson weaves together numerous approaches for motivation and how you can use them to support your change initiative.

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In this lesson, you will:
  • Identify hidden factors that influence individuals
  • Categorize the motivators for stakeholder groups
  • Select learning approaches that support change